“Our mission is to continue to be the go-to partner for growth-minded businesses seeking to leverage digital marketing,” said Michael Westafer, founder and CEO of Roger West.
As a full-service digital marketing agency, Roger West specializes in helping companies in the technology, healthcare, restaurant, and logistics sectors overcome marketing challenges. With its three main pillars of branding, websites, and lead generation, the company helps clients build a unique brand identity that stands out in an increasingly competitive digital space.
Founded in 2007 by Michael Westafer, Roger West has been delivering digital marketing solutions for over 15 years and has been recognized as one of the Best Places to Work in Tampa Bay and America, on the Inc. 5000 list of Fastest-Growing Companies and on the Tampa Bay Business Journal's Fast 50. Westafer credits the company's success to his team's commitment.
“We’re attracting talented professionals who are passionate about their work and committed to delivering excellence for our clients,” Westafer said. “We continue to foster a culture of innovation and experimentation and continuous improvement.”
As part of their emphasis on continuous improvement, Roger West recently merged with Digital Brew, a leading animated and live-action video production company, to expand their capabilities in video marketing. As the digital marketing landscape continues to grow and evolve over time, the Roger West team continues to stay up to date with the latest trends, tools and practices. This merger is expected to further enhance their service offerings to meet unique client needs.
“We take the time to listen to our clients carefully,” Westafer said. “We conduct thorough research in their specific industries.”
With a strong focus on building long-term partnerships, the Roger West team has found the Chamber to be a valuable resource for fostering meaningful relationships within the local business community since 2021. This commitment to partnership was recognized when Roger West was named 2022 Small Business of the Year by the Chamber in the category of 21-50 employees.
“For our company, the award serves as a testament to our strength of culture and the effectiveness of our approach, and the value we deliver to our clients and the community,” Westafer said nearly two years after becoming an SBOY finalist, then winner. “It’s also helped to elevate our profile in the Tampa Bay business community, opening up new opportunities for partnership, growth and influence.”