That’s So Tampa is Tampa Bay’s largest social-first media brand, connecting our community through social platforms, web, and newsletter with a focus on "All Things Good." With over 400,000 Instagram followers alone, the largest local following in the market, we reach locals and visitors daily with the best in food, events, news, sports, and hidden gems through both strategic partnerships and organic storytelling. Founded 14 years ago and recently acquired in 2025 by two female cousins, That’s So Tampa continues to grow as a trusted, locally owned voice shaping how Tampa Bay discovers, celebrates, and experiences the city. You can also find us at our sister brand, "I Love The Burg," covering all things across the bridge.