As the Marketing Manager, Cassidy supports the Marketing & Communications Department through social media strategy and content development across digital platforms to include blogs, social media, and newsletter communications. Collectively, the Chamber’s digital channels reach more than 50,000 followers and represents over 1,000 member companies and nearly 9,800 employees.

Originally from Connecticut, Cassidy relocated to Tampa to attend The University of Tampa, where she earned a bachelor’s degree in Advertising & Public Relations with a minor in Leadership Studies. Following graduation, she remained at UTampa as an Admissions Counselor while simultaneously completing her master’s degree in Social & Emerging Media.

Cassidy’s introduction to the Tampa Bay Chamber began as a member of the Collegiate Leadership Tampa Bay Class of 2022. Through this experience, she developed a strong interest in discovering the diverse industries that shape Tampa’s economy and learning the stories behind the people, organizations, and places that make the city such a vibrant community.

During her senior year, Cassidy studied abroad at the University of Oxford, focusing on the impacts of social media on sustainable tourism and conservation marketing.

Outside of work, Cassidy enjoys traveling, exploring new coffee shops around Tampa, and embracing life as a full-time cat mom.